My Promise to You
When you work with me, you gain access to wide and deep multi-disciplinary expertise shaped by three decades of leadership and hands-on work across industries—along with someone who brings integrity to collaborative problem-solving and believes the best solutions emerge through open, honest dialogue.
Ezra
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AI interactions that build trust and relationships over time through complex conversation management, graceful degradation when AI reaches its limits, ethical response frameworks, and maintaining human agency throughout extended dialogues
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Seamlessly integrating AI features into existing products without disrupting established user workflows or requiring system overhauls
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Designing AI interactions that maintain human agency, transparency, and trust while delivering measurable value
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Combining UX expertise with certified audit capabilities to evaluate AI systems for both technical compliance and real-world usability
Ecosystem UX
Cohesive experience strategy and design across B2B, B2C, and complex distribution networks involving partners, resellers, and multi-stakeholder touchpoints
Experience Measurement
Creating metrics that capture both traditional UX success indicators and AI-specific outcomes like trust, adoption, and human-AI collaboration effectiveness
User Research • Strategic Planning & Stakeholder Alignment • Service & Product Design • Workshop Design & Facilitation • Speaking Engagements
Experience strategy and design projects
Bloomberg • Coca-Cola • Cardinal Health • Walgreens-Boots Alliance • Dell-EMC • Ally Bank • Allstate • US Bank • Inspira Financial • StateFarm • JP Morgan • ComScore • Independence Tube • NetApp • Sentient Jet • UIC • Actuate • Anthology (Campus Management) • Ex Libris Group • Houghton Mifflin
Extensive experience helping startups transform innovative ideas into products that attract investors and retain customers.
AWARD
A UTI Story : Journey Mapping Methodology &
Improving Continuity of Care
Award Issued by the Healthcare Information and Management Systems Society (HIMSS)
INDUSTRIES
My hands-on UX leadership experience spans diverse industries, including healthcare and pharma, finance and insurance, consumer goods and manufacturing, education, information services, and aviation.
Books
I authored several books on experience design and prototyping.
The most recent book, ‘Exploring Experience Design’, is intended for high-school and college students who are interested in, and curious about design but are not aware of the various possibilities.
my popular Axure prototyping books combined tool mastery with a deeper philosophy: that prototypes are not just deliverables, but engines for storytelling, collaboration, validation, and user testing across the entire design life cycle. While the specific tools have evolved - from Axure in its prime to today’s AI-powered, hyper-fidelity workflows - the core ideas of how prototypes shape design conversations remain as relevant as ever.
